Niche Marketing resources including articles, videos, and
products to help you understand niche marketing.
Niche Marketing: What it's All About
By Bob Sherman
Just what is Niche Marketing?
Niche marketing involves targeting groups of people who are not served by existing sources.
You probably know that popular subjects like "dog training" is a very competitive market. This means that may people search the Internet for the phrase "dog training" and there are tons of people with sites trying to capture some of that market. That's a very competitive market.
In very competitive markets you'll find it very difficult to reach the first page of Google for a keyword like "dog training," You could, in fact, spend a lot of time and evergy optimizing your site, getting links to your site, and doing all the other things to help improve your search engine placement. But, to what effect?
Since suche keyword phrases used in searches are so competitive, those who already rank near the top are constantly working to optimize their site and continue to build ever more backlinks to their site. It's a never ending struggle to stay on top.
So, unless you are the super guru of optimization you stand very little change of breaking in to such a competitive market.
So, what is the solution for someone just trying to break in to Internet marketing?
The answer is simple. Avoid the highly competitive keyword phrases and find phrases that get a moderate number of searches but have little or no competition for the top spots in Google and other search engines.
This is what is all about.
First you have to find keyword phrases with a moderate level of searching.
Marketing and Personal Success
Mark just released "The Irrisistible Offer" and has put together, quite literally - The Mother Of All Bribes at http://www.TheMotherOfAllBribes.com
As I write there are $15,915.64 worth of audio, video, software and ebooks given as bonuses to anyone who buys the book.
Topics include personal success, online business tools, and information products on podcasting, copywriting, blogging, sales - there's just too much to try to tell you about here...
But more important than all those freebies is what you'll find in Mark's book. It's already been heralded as the biggest marketing breakthrough in 50 years...
You can read what else Mark has been up to here:
http://www.smartzville.com/marketing-help/learn/listen-in
But I strongly suggest you head over to his latest site to see what's on offer:
http://www.TheMotherofAllBribes.com
You won't be disappointed!
How to Sell at Higher Prices
I just finished reading a great book that
you absolutely must have. It's called -
"How to Sell at Margins Higher Than Your
Competitors: Winning Every Sale at Full
Price, Rate or Fee."
To show you the power of this, consider...
If two lemonade stands are side by side,
what can one of them say on their sign
to grab *all* the business?
The answer is in the book.
Or consider...
When people tell you they shop based on
price, what are they actually saying?
The answer is in the book.
The book is a revised edition of an underground classic you may have heard of by Dr. Lawrence Steinmetz, called "Selling at Prices Higher Than Your Competitors."
This time around though, he's teamed up with bestselling co-author, Bill Brooks, a leading expert on sales.
As the title implies it's all about finalizing deals - without cutting price - but it went way beyond my expectations. These two authors answer everything you always wanted to know about price.
And it's clearly written with easy to understand examples. It applies to every aspect of selling, marketing, buying - I just can't recommend it enough. I wish I could get copies for you and everyone else on my list.
But here's a better deal...
These authors are determined to get the book on top of the bestseller list and they're offering a great bonus package. I've looked at all the material and I highly recommend you take advantage of this great offer--- today.
Ironically, the book isn't selling for a high price. You can get it -- and the bonuses -- for under $50.
Here's the link where you can review the goods (I'm telling you, the bonus list is unreal):
Go for it.
Dr. Joe Vitale
Learn marketing from this one song...
Did you know I could sing?
Well, I can.
I'm not going to, though.
But you can hear me play the harmonica on the only song I've ever allowed to be
released.
Don't worry, it's freeeee.
It's also a great way to learn marketing.
You can also see a caricature of me and the band.
One of the band members isn't for real, but then, what musician is?
Just trot over to -
http://www.infoproductu.com/Superstar/
But don't expect me to sing.
THAT will cost you.
Enjoy.
Dr. Joe Vitale
A Gift: How to Attract Abundance
Carol Look just interviewed me on her radio show about how to attract abundance.
You can hear it online or download it from
www.CarolLook.com/voiceamerica
This means around 500 to 3000 or so searches a month.
Then you have to analyze the competition on Google for those keyword phrases. Determine how hard it will be to dislodge some of the sites already on Google's first page.
Once you've located good target phrases, then you need to build a website with pages that target those keyword phrases.
Finally, you've got to build links to your site and to the pages on your site so your site will take over that market for thoses keyword phrases.
That, in a nutshell, is what is all about.
We strive to provide only quality articles, so if there is a specific topic related to niche marketing that you
would like us to cover, please contact us at any time.
And again, thank you to those contributing daily to our
Niche Marketing Website.
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